SUMMER 2020 RECAP
Summer 2020….a summer of all the things, all the feels. While we’re experiencing one of the most unique times in our lives, the Adina’s community made the most of this summer in every way imaginable. From hitting 500K followers on our Instagram account to becoming official partners with the Breast Cancer Research Foundation to dropping all new collections, Summer 2020 is one for the record books.
But first, before we recap all the awesomeness that took place over the past few months…we just need to say THANK YOU to the amazing Adina’s community. We wouldn’t be where we are without your feedback, your engagement and your incredible ability to show off our collections of cute rings, trendy necklaces, elegant studs and more to perfection. Thank you for the bottom of our hearts for all that you do. You make Adina’s what it is.
Now for some summertime highlights… Here are some of the best moments of the summer that show everyone why the Adina’s community and our approach to chic, sophisticated fashion is so iconic.
A Fabulous Photoshoot at Gurney’s that Made Our New Collections Shine Bright
A breathtaking resort. Sunny beachside. Gorgeous models. Stunning jewelry. What more can you want in a photoshoot? Adina and team journeyed to the luxurious Gurney’s Resort in Montauk, NY. There, we created the ultimate photoshoot that shows the world why our newest collections are everyone’s next must-haves. From vintage inspired necklaces to striking safari-styled drop earrings, our new collections made their debut and they made their mark.
From all of this, we laughed. We layered. We lived. It was beautiful in every which way. Check out these photos to see how fabulous the shoot and our models were (note bossbabe Adina throwing those queen of jewels vibes everywhere!)
Adina’s Jewels Instagram passed 500K Followers. Time to Celebrate!
500,000 followers. That’s half a million people; more than the populations of Miami, FL or Oakland, CA. We commemorated this huge milestone the only way we know how; by thanking and celebrating our community. We held a huge giveaway with amazing jewelry pieces and a custom Adina’s Pink 500K surfboard that we proudly bring everywhere now. Still learning to surf though….that’s a 1M follower goal in the making.
New Collections for Every Type of Adina’s Gal
Summer 2020 was the season of new collections. In designing these stunning creations, we went all out. We took feedback from our community, incorporated the latest and chicest of designs and developed a few lines that simply take our breath away. If you’re a lover of the stars, check out our new Celestial Collection. More of an old soul in a new age world? The Vintage Collection is for you. Interested in something that you can wear anywhere and everywhere? Fly high with the versatile styles of the Butterfly Collection. Want to fall in love with a style you can wear over and over again? Look no further than our Heart Collection. With all of these lovelies, there is something for every gal.
We Take Our Community Involvement Seriously. We’re now proudly partnered with BCRF
Giving back to our community is a cornerstone of the Adina’s way of life. We embody this belief through our dedicated and now official partnership with the Breast Cancer Research Foundation (BCRF). When you shop with us, we now have an option at checkout that allows you to round up your order as all extra change is directly donated to BCRF’s continued and much needed research efforts. Score an amazing pendant necklace or pair of stylish studs, spare the change and help save a life in the process.
You Can Now Find Adina’s in All of Your Favorite Stores
We’re all about collaboration; it’s what fuels creativity and design. This is why we’re so excited about our partnerships with some of the hottest names for cute, trendy fashion. Adina’s Jewels is now available at…drumroll please….Lulu’s, Nordstrom, Verishop, Revolve and Neiman Marcus. Shop your favorite brands and your favorite jewelry designer at the same time now!
New collections. Brand redesign. Dreamy beach photoshoots. New records on social media. Summer 2020 had it all. These only set expectations higher for what we have in store for this coming fall and winter. Stay tuned for more recaps in the coming days! Shine bright, my gals!